A producer is often the only key member of the production team who guides a project through all phases of production, from pre-production planning through post-production editing and distributor. The producer on a project is largely responsible for moving the entire process along, from drafting the proposal and gaining financial support, to assembling a team and overseeing the entire production process.
The role of a producer can be summed up as the middle man or liaison between those who financially support the project and the artists who are working to create the project. This can be a very stressful and hard job to fill, as it requires someone who can not only manage time and money, but also people.
Producers often rely on production strategies to help ensure that a project is successful in hitting each area of their job description. They must organize and come up with a plan to help them obtain necessary funding and reaching an audience. The development of a production strategy involves at least these four steps:
1. Turning a provocative idea into a funded and marketable media package
2. Defining the goals and objectives of the project
3. Researching the topic
4. Assessing the potential audience
Some famous producers have been Jerry Bruckheimer, Steven Spielberg, and Michael Bay. As producers are responsible for organizing their production team, you can always tell the producers style by the artists he or she chooses to help make their movie/television show.
Before my final semester at Georgia State, I had never filmed or produced anything in my life other than quick clips of videos on Instagram.
But after being heavily involved in my digital journalism class, I can most certainly say that is no longer the case, and I have become more advanced in knowing and understanding how film and video factor into journalism and news broadcasting.
My partner, Lindsay, and I made four different films for our class, each running about two minutes long. With each film, we also turned in a script, which was meant to help organize our film process and ease the struggle of placing b-roll and voice clips together. Much like writing an outline before a research paper, your script is meant to highlight each important portion of you film to ensure no information is missing or left out. As the backbone of your piece, it can also help identify problems before they arise.
With our first few projects, Lindsay and I got caught up in filming interviews, b-roll and and our audio clips, that we would end up writing our script after we filmed. This was definitely counter productive and provided little to no help on each project.
But with our last film project, we wrote the script a week early, highlighting all the questions we wanted to ask, places we wanted to film, and appropriate b-roll to capture. It certainly made the process much smoother and fluid.
In an article by The Balance, we used these tips often for our scripts:
- Write for the ear
- Avoid passive voice
- Use present tense where appropriate
- Write stories about people
- Actions verbs add verve
- Be careful with numbers
- Skip cliches and journalese
- Write to video
- Sell the story
- Move the story forward
With these helpful hints, our final project had a great script and an even better final video!
Television shows now compared to when I was growing up in the 90’s have changed drastically. The way we receive information is almost instant, making our desire for instant streaming and downloading even more prominent.
With the rise of the internet and digital technology, this also means anyone around the world can produce their own videos and share them with any audience willing to watch. Streaming services like Netflix, Hulu, and HBO GO have also changed how audiences expect their television shows to look and sound compared to cable and network television.
While those involved in more traditional television production follow more classical rules for filming and post-production deadlines, the advancement of streaming services has allowed for more accessibility to high-quality shows, mini series, documentaries, etc.
“At a time when everyone in the TV industry is trying to guess what the future holds, it seems that technology and services which meet viewers’ new “on- demand attitudes” is the surest way to success,” said Eric Deggans in his article for NPR.
Film makers can now choose when their show will air, and without being concerned about meeting rating requirements, as most streaming services do not have restrictions on language, sexual content or violence.
As more and more households switch from cable to Netflix, it will be interesting to see what the future holds for television broadcasting.